WEBDESIGN
byChez
Your customers expect you to have an
online presence for your offline business
hello...
I’m an enthusiastic website designer, passionate about assisting you in positioning your business online for its success.
Every website is unique in design and purpose and my goal is to create a website to “HERO” your style and business.
Partner with me as we navigate your journey to designing an impactful, interactive and responsive website.
How to HERO your Business
How to HERO your Business
Elements of Visual Design
Elements of Visual Design
IMAGERY
I’m all about IMAGERY. I believe pictures give the first impression thus, creating an overall mood.
IMAGERY can represent content on the website in one of two ways, contained content or immersive content.
Contained IMAGERY is boxed as we generally know it. Immersive IMAGERY has more motion and fluidity.
IMAGERY can be represented in various styles such as illustrations, photos, 3D and video.
Colour creates a mood which in turn impacts our behaviour and how we experience or interact with the website.
Another relationship we have with colour is in it’s functionality. This ultimately influences the way we navigate the site.
Colour
TYPOgraphy
I enjoy working with TYPOgraphy. There are numerous ways in which we can illustrate our point of view merely by using words.
It’s interesting how TYPOgraphy can clarify a brand, giving it an identity.
TYPOgraphy can captivate imagery into language and transport knowledge across various platforms as we see it today through texting, tweets, blogs etc.
Language
Language plays an important part in how we shape the mood and tone of the site.
For example, our intention may be of a serious, business-like nature and therefore we will use language with a formal, professional and
thoughtful tone.
On the other hand, we might want to create a more relaxed, playful-like approach. Here we would use fun, jovial and spirited language.
ShApEs style the website with their interactive elements such as buttons and navigational features.
ShApEs also add a look and feel element to the site when mixed in with our imagery, thus influencing direction and movement.
ShApEs
iCONs
An iCON is a simple representation of something in picture form.
There is a difference between iCONs and symbols. Where iCONs represent something in a pictorial form, symbols represent a thing in a non-pictorial form.
But often we can assign a meaning to something that can make it work as an iCON and symbol.
